Facebook’s Tinder Rival Dating App Is One Step Closer ‘as Social Giant Begins Testing Among Its Staff’

Facebook’s Tinder Rival Dating App Is One Step Closer ‘as Social Giant Begins Testing Among Its Staff’

FACEBOOK is testing its dating app internally using its employees as love-sick guinea pigs.

The social media giant’s co-founder Mark Zuckerberg announced it was developing the product at its F8 developer conference in May.

Twitter An app researcher posted evidence that Facebook is testing its dating app among its staff

But now, independent app researcher Jane Manchun Wong has discovered that Facebook is testing the app among its staff.

Wong, who is known to uncover new features on the site by looking through source code, posted screenshots of her evidence on Twitter, reports The Verge.

The screenshot reads: “This product is for US Facebook employees who have opted-in to dogfooding Facebook’s new dating product,”

Dogfooding is a slang term which means a firm is testing its own product.

AFP or licensors Mark Zuckerberg wants to find matches for the 200million people who list themselves as single on Facebook

The message continued: “The purpose for this dogfooding is to test the end-to-end product experience for bugs and confusing UI.

“This is not meant for dating your coworkers.”

The company confirmed to The Verge that it is testing the app but declined to say whether its employees were using it.

Facebook staff were members were asked to make up their dating profiles using fake data.

The company also told employees that the process is “completely voluntary” and that all data will be deleted before launch.

Staff who are taking part in the trial were warned that they were subject to the tech firm’s anti-harassment policies apply.

Facebook Facebook exec Chris Cox shows off the company’s dating feature at its F8 Developer Conference

Wong also posted screenshots showing the sign-up process in which users are asked to specific their gender and which gender they are interested in.

The app researcher was not able to create her own dating profile during her digging process.

Following Zuckerberg’s announcement in May, Tinder parent company Match Group’s shares plummeted 19 per cent moments after the news broke.

The new feature will be built into the main Facebook app, allowing users to create a dating profile that exists separately from their Facebook profile.

The purpose for this dogfooding is to test the product experience…. this is not meant for dating your coworkers

The platform will then suggest potential matches based on your dating preferences, things you have in common, and mutual friends.

You’ll be able to opt-in to the feature by tapping a heart icon on your profile.

This will take you to Facebook’s dating hub, where you can get started on your dating profile and privately message other people you don’t know.

Plus, all your saucy flirtations will be hidden from your Facebook mates.

Facebook said it will begin testing the dating service “later this year”.


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