Restaurateur Shelly Fireman, who loves present enterprise as a lot as meals, believes that a second act must be higher than the primary.


4 years in the past, his common theater-district eatery Bond 45 confronted its last curtain. The owner at 154 W. 45th St. wouldn’t renew its lease. He sadly misplaced the trattoria he had stuffed with Artwork Deco prospers and his personal artwork assortment that evoked the Occasions Sq. of the 1940s.


However at the moment, the brand new Bond 45 — at 221 W. 46th St., one block north however sticking with its previous identify — is the toast of Broadway. Its 7,800-square-foot, two-level confines with 270 seats, greater than on the single-floor authentic, is theaterland’s new celebration venue for forged events and vacation celebrations. Clients are delighted by the sight of Broadway performers who would possibly pop in on any day or evening.


Followers are legion for the reasonably priced, something-for-everyone Italian menu like those Fireman perfected at Trattoria Dell’Arte and Fiorello. Celebs gravitate to 9 cozy leather-based cubicles on a barely raised part behind the bar. They mingle with a 7 a.m.-to-midnight crowd of showgoers, vacationers and neighborhood media and finance executives.


Like each restaurateur, Fireman has had flops (just like the short-lived Florian on Park Avenue South) in addition to long-running hits. His Bond 45 masterstroke was to discover a location on a block that has three massive Broadway homes, with almost 6,000 seats. One, the Richard Rodgers, occurs to be house to megahit “Hamilton.”


Leisure columnist Rob Shuter says, “That present goes to be there for 20 years. And Bond 45 goes to run there longer than ‘Cats.’ ”


Late-night clients would possibly spot Ariana DeBose and different forged members of “Summer time: The Donna Summer time Musical” who drop in after performances on the Lunt-Fontanne subsequent door. A late-night “Summer time” menu out there within the sprawling, colourful decrease stage options cocktails impressed by the present’s disco hits.


Different regulars embrace Hollywood producers Frank Marshall and Kathleen Kennedy, opera nice Renée Fleming, recording stars Barry Manilow, Jimmy Buffett and Vanessa Williams, and “Kinky Boots” producer Ken Davenport.


Success didn’t come in a single day. Fireman signed a 20-year lease for the brand new Bond 45 within the historic Resort Edison in 2015. The asking hire to start out was $1.5 million a 12 months, landlord Gerald Barad’s dealer, Jeffrey Roseman, stated on the time.


The Edison has the charms of an Artwork Deco, 1931-vintage property — but additionally its bodily challenges.


Fireman Hospitality Group Chief Technique Officer Ben Grossman recalled, “We have been in the midst of building when heavy rain completely flooded the previous basement. The entire concrete flooring and each single pipe and wire had to get replaced from scratch.” So the deliberate launch in spring 2016 needed to wait till September 2017.


“All of it labored out completely,” Fireman stated. “All people’s being profitable. I’m comfortable, the owner’s comfortable, the banks are comfortable” — an ideal showbiz ending.




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